That same year, Dolce&Gabbana presented the first Men's FW 1990/1991 collection. In April 1990, they held their first fashion show in New York, started exporting their products to the United States, and founded their own showroom. In the same year, they launched their first women's fashion show in Tokyo and opened their first store in Japan in partnership with Kashiyama Co. In 1987, Dolce & Gabbana launched their first knitwear collection line, and in 1989, they started an underwear and beachwear collection. The dress is considered to be the epitome of Dolce & Gabbana's style, with a slip-like silhouette that emphasizes the figure and flares out at the knees to create a swaying motion when walking. One of the dresses from their fourth collection, called The Sicilian Dress, became iconic for the brand and was named one of the 100 most important dresses ever designed by author Hal Rubenstein. The brand's use of Italian cinema as a theme continued in their fifth collection, which drew upon the work of filmmaker Luchino Visconti and his film The Leopard. The collection's advertising campaign was shot in Sicily by photographer Ferdinando Scianna and featured Dutch model Marpessa Hennink in black and white pictures reminiscent of Italian cinema from the 1940s. ĭolce and Gabbana's fourth collection, influenced by Dolce's Sicilian roots, made an impact on the Italian fashion market. They called their collection of T-shirt-cotton and elastic-silk pieces, Transformation." The clothing in this collection came with instructions on the seven different ways a piece could be worn in an outfit, as the wearer could use Velcro and snaps to alter the clothing's form. Their few models changed behind a rickety screen. Michael Gross wrote of their third collection in a 1992 interview, "They were a secret known only to a handful of Italian fashion editors. In 1990 the company opened its first women's boutique in Via Sant’Andrea, Milan. In the same year, they launched their first perfume, Dolce&Gabbana Pour Homme and Dolce&Gabbana Pour Femme, produced and distributed by Euroitalia. The following year, they began designing underwear and swimwear, and by 1990, the company was exporting their products to Japan and the United States. The fashion house continued to gain recognition, and in 1987, Dolce & Gabbana presented the Women's SS 1988 fashion show, entitled Il Gattopardo/The Leopard line. In September 1986, Dolce&Gabbana presented the SS 1987 Women's fashion show entitled Trasformismo. Incidentally, the fabric company did not receive the cancellation notice in time, and the fabric was ready for them when they returned to Milan. ![]() Dolce's family later offered to help with costs during a visit to Sicily over Christmas. However, sales were initially disappointing, and Gabbana canceled the fabric order for their second collection. The name of the collection was influenced by the local women who served as models on the runway. In March 1986, Dolce & Gabbana released their first self-produced collection, Donne Vere/Real Women, for the Fall and Winter (FW) 1986/87 season. A bed sheet from Dolce's home was used as their stage curtain. Their friends served as models and wore their personal items to accessorize the clothing. ![]() Dolce and Gabbana did not have enough money to hire models or provide them with accessories, so they sought help from their friends. The company's 1986 Spring and Summer (SS) collection, titled Geometrissimo was presented alongside other fashion labels. Their first women's collection debuted in 1985 at the New Talents section of Milan Fashion Week, and the following year, they opened their first store in Milan. In 1983, the two established their own design consulting studio, which they named "Dolce & Gabbana". History Early history ĭolce&Gabbana founders Domenico Dolce and Stefano Gabbana met each other in 1982 while working for Giorgio Corregiari, an italian fashion brand. ![]() The house specializes in ready-to-wear, handbags, accessories, and cosmetics and licenses its name and branding to Luxottica for eyewear. Dolce & Gabbana ( Italian pronunciation: ), also known by initials D&G, is an Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana.
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